What is my startup worth?

Keystones’ popular Hooker Calculus helps you quickly get closer to a concrete valuation of your startup.

  • The calculus is established by Keystones based on a number of concrete business angel and venture capital investments in Danish startups. It is used among leading players in the Danish startup ecosystem.
  • The calculator is not meant to be used as a checklist, but simply as one of several “valuation indicators” – and thus as a dialogue tool for business owners and investors.
  • Valuation must be adjusted for the financial status of the enterprise (debts, deposits, etc.).
  • The calculation of the value indication is “pre-money” – i.e. the value of the enterprise before any investment in the enterprise has been made.

Download as form here

Two columns


Valuation (pre-money)

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